A high-performance chemical materials company
From data sheets to material selection answers AI can use
The challenge
The company publishes a full range of material grades and performance data, but its brand came up rarely in material selection questions such as “how do I choose a heat-resistant material” or “what adhesive does a new-energy vehicle battery need”. There was also no clear link between its material systems, the industries it serves, its case work and its test reports.
Background
Sourcing chemical materials involves performance comparisons, formulation fit, environmental certification, supply stability and technical support. The company had the R&D and application experience, but its website offered buyers no systematic explanation to work from.
What Zhichuang Xintu did
- Unify how the company, its material systems and its target industries are described
- Map selection questions around grades, parameters, processing and certifications
- Connect product pages, industry solutions, technical documentation and case work
- Build a material selection knowledge base that AI can understand and quote
